{"id":1649,"date":"2021-11-25T12:59:23","date_gmt":"2021-11-25T12:59:23","guid":{"rendered":"https:\/\/juliansoler.com\/visita-de-jose-maria-fresneda-presidente-de-asaja\/"},"modified":"2022-04-20T15:45:10","modified_gmt":"2022-04-20T15:45:10","slug":"jose-maria-fresneda-visits-us","status":"publish","type":"post","link":"https:\/\/juliansoler.com\/en\/jose-maria-fresneda-visits-us\/","title":{"rendered":"Jos\u00e9 Mar\u00eda Fresneda president of ASAJA visits us"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">On November 16 we had a very special visit at the Juli\u00e1n Soler facilities in Quintanar del Rey.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jos\u00e9 Mar\u00eda Fresneda, the president of ASAJA, the largest professional agrarian organization in Spain, came to see our VIDARTIS research project in person.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center\" style=\"grid-template-columns:29% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260275935_2133050223520382_3872360015274225021_n-300x225.jpg\" alt=\"\" class=\"wp-image-1361 size-medium\" srcset=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260275935_2133050223520382_3872360015274225021_n-300x225.jpg 300w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260275935_2133050223520382_3872360015274225021_n-768x576.jpg 768w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260275935_2133050223520382_3872360015274225021_n-249x187.jpg 249w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260275935_2133050223520382_3872360015274225021_n.jpg 896w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong>The VIDARTIS project, <\/strong>directed by Ana Soler, our Quality Director, aims to study must as a pigment for use in graphic expression techniques.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 53%\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"896\" height=\"672\" src=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260833806_2133049953520409_3698701381549316261_n.jpg\" alt=\"\" class=\"wp-image-1365 size-full\" srcset=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260833806_2133049953520409_3698701381549316261_n.jpg 896w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260833806_2133049953520409_3698701381549316261_n-300x225.jpg 300w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260833806_2133049953520409_3698701381549316261_n-768x576.jpg 768w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260833806_2133049953520409_3698701381549316261_n-249x187.jpg 249w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size wp-block-paragraph\">Jos\u00e9 Mar\u00eda Fresneda, has highlighted that it is an innovative, original project that has enormous potential as an added value to one of the hallmarks of our region such as the vineyard, the grape, the grape juice concentrate and everything that moves around it.<\/p>\n\n\n\n<p class=\"has-normal-font-size wp-block-paragraph\">He congratulated Ana Soler for the initiative and showed us the support of the agrarian organization.<\/p>\n<\/div><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cFrom ASAJA we will be here to spread the news and help in whatever way we can &#8220;<\/p><\/blockquote>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:32% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"669\" height=\"896\" src=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260259446_2133050120187059_6936693188267420904_n.jpg\" alt=\"\" class=\"wp-image-1369 size-full\" srcset=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260259446_2133050120187059_6936693188267420904_n.jpg 669w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260259446_2133050120187059_6936693188267420904_n-224x300.jpg 224w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260259446_2133050120187059_6936693188267420904_n-140x187.jpg 140w\" sizes=\"(max-width: 669px) 100vw, 669px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size wp-block-paragraph\">During the visit, we showed them some of the pictorial works that different artists have made with the pigment of the must and they were able to admire the surprising result.<\/p>\n\n\n\n<p class=\"has-normal-font-size wp-block-paragraph\">In addition to the grape juice concentrate, vine shoots, leaves or soil have also been used, elements that give the paintings a very unique character.<\/p>\n<\/div><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>VIDARTIS is the maximum expression of the <strong>fusion between art and agriculture.<\/strong><\/p><\/blockquote>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 38%\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"896\" height=\"720\" src=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260249255_2133050096853728_4449182166802712937_n.jpg\" alt=\"\" class=\"wp-image-1367 size-full\" srcset=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260249255_2133050096853728_4449182166802712937_n.jpg 896w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260249255_2133050096853728_4449182166802712937_n-300x241.jpg 300w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260249255_2133050096853728_4449182166802712937_n-768x617.jpg 768w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260249255_2133050096853728_4449182166802712937_n-233x187.jpg 233w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size wp-block-paragraph\">What began as a dream, it has taken small steps to become a reality, obtaining results that can already be seen, such as the collaboration with the University of Castilla-La Mancha and Professor Ram\u00f3n Freire, which consists of the investigation of these elements to its use in graphic expression.<\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">At the moment, Vidartis is taking its first steps and now that we have the support of ASAJA, who qualifies the project as an original initiative that must be taken advantage of, in favor of one of our hallmarks, such as viticulture.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:35% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"896\" height=\"878\" src=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260261488_2133050126853725_6268732410535983267_n.jpg\" alt=\"\" class=\"wp-image-1371 size-full\" srcset=\"https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260261488_2133050126853725_6268732410535983267_n.jpg 896w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260261488_2133050126853725_6268732410535983267_n-300x294.jpg 300w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260261488_2133050126853725_6268732410535983267_n-768x753.jpg 768w, https:\/\/juliansoler.com\/wp-content\/uploads\/2021\/11\/260261488_2133050126853725_6268732410535983267_n-191x187.jpg 191w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size wp-block-paragraph\">During ASAJA&#8217;s visit, Juli\u00e1n Soler was present, the soul and founder of the company who reminds us every day of the company&#8217;s values:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>humility, honesty, closeness, innovation and respect for the land and our origins.<\/p><\/blockquote>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">At Juli\u00e1n Soler we believe that our company must go beyond business activity and must provide service to society.<br><br>The VIDARTIS project combines agriculture and art, using the natural dye of the grape as pigment, through different techniques of graphic expression.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Nothing but grapes for all the senses.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to know more about the Vidartis project, <a href=\"https:\/\/juliansoler.com\/contacto\/\">contact us.<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Follow our project on&nbsp;<a href=\"https:\/\/www.instagram.com\/vidartis.es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On November 16 we had a very special visit at the Juli\u00e1n Soler facilities in Quintanar del Rey. Jos\u00e9 Mar\u00eda Fresneda, the president of ASAJA, the largest professional agrarian organization in Spain, came to see our VIDARTIS research project in person. The VIDARTIS project, directed by Ana Soler, our Quality Director, aims to study must<\/p>\n","protected":false},"author":2,"featured_media":1364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25,32],"tags":[],"class_list":["post-1649","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-concentrated-grape-juice-products","category-vidartis-art-project"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jos\u00e9 Mar\u00eda Fresneda president of ASAJA visits us - Julian Soler<\/title>\n<meta name=\"description\" content=\"Jos\u00e9 Mar\u00eda Fresneda, the president of ASAJA, the largest professional agricultural organization in Spain, came to see our VIDARTIS project\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/juliansoler.com\/en\/jose-maria-fresneda-visits-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jos\u00e9 Mar\u00eda Fresneda president of ASAJA visits us - 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